web development

We build websites that work as hard as you do.

Arena Develop is a web development studio based in Porcia, Friuli-Venezia Giulia. We build e-commerce stores, web applications, landing pages, APIs, and performance-optimised websites for businesses across Italy and Europe. Clean code. Fast loading. High converting. No templates — every project built from scratch.

View our work Start a project

180+ projects

96 avg PageSpeed

1.3s avg load

project.config.js

1"kw">const arena = "kw">new WebProject({

2 framework: "vanilla",

3 performance: "blazing",

4 responsive: "kw">true,

5 seo: "optimised",

6 accessibility: "WCAG 2.1",

7 deployment: "CI/CD",

8});

10arena .launch(); // 🚀

Most web agencies use WordPress templates and call it "custom development." We do not. Every Arena Develop project starts with an empty editor and ends with hand-crafted code — PHP, HTML, CSS, JavaScript. No bloated frameworks when vanilla code does the job faster. No page builders when semantic HTML loads in half the time. The result: websites that score 95+ on PageSpeed, convert visitors into customers, and actually work on every device.

What we build

Six development services. Zero templates. Pure code.

~/ecommerce-development

🛒 E-commerce Development

Custom online stores that convert. WooCommerce, Shopify custom themes, or fully bespoke — built for speed, security, and sales.

From €3,997view →

~/web-applications

⚡ Web Applications

Custom web apps — CRMs, dashboards, booking systems, client portals. If your business process is manual, we automate it.

From €5,997view →

~/landing-pages

🎯 Landing Pages

High-converting landing pages for campaigns, product launches, events, and lead generation. A/B tested. Performance optimised.

From €1,497view →

~/api-development

🔌 API Development

RESTful and GraphQL APIs — connecting your systems, automating data flow, and powering your applications.

From €4,497view →

~/performance-optimisation

🚀 Performance Optimisation

Speed audits, Core Web Vitals fixes, caching, image optimisation, code minification — make your existing site faster.

From €1,997view →

~/maintenance-support

🛡️ Maintenance & Support

Monthly website maintenance — security updates, backups, uptime monitoring, bug fixes, and content updates. Sleep well.

From €997view →

case studies

What we shipped.

fashione-commerce,milan.com

+340%

online revenue

Fashion e-commerce, Milan

Built a custom WooCommerce store replacing a Shopify template. Page load time: 4.2s → 1.1s. Mobile conversion rate tripled. Online revenue increased 340% in 6 months. Custom checkout reduced cart abandonment by 28%.

saasstartup,trieste.com

€2.1M

processed via app

SaaS startup, Trieste

Developed a custom web application for client onboarding and subscription management. Replaced 3 separate tools. Processing €2.1M in annual subscriptions. 99.99% uptime over 18 months.

restaurantchain,veneto.com

14.8%

conversion rate

Restaurant chain, Veneto

Built 12 landing pages for a regional restaurant chain — online reservation system + campaign pages. Average conversion rate: 14.8% (industry average: 3.2%). Reservation system handles 400+ bookings/week.

How we build

Four sprints to launch.

Scope

We define requirements, user flows, technical architecture, and deliverables. You receive a detailed specification document with timeline and fixed price.

Design

UI/UX design in Figma. Mobile-first wireframes → high-fidelity mockups. You approve the design before any code is written.

Develop

Hand-coded development. Weekly demos on a staging server. You see progress in real time and provide feedback at every sprint.

Launch

Testing (cross-browser, mobile, accessibility, performance), deployment, DNS setup, SSL, and go-live. 30-day post-launch support included.

testimonials

Client messages.

"Revenue up 340%. Arena Develop rebuilt our entire e-commerce from scratch — no templates, no page builders. The site loads in 1.1 seconds and converts 3x better than our old Shopify store. The custom checkout alone saved us thousands in lost sales."

Valentina R.

CEO, Fashion E-commerce (Milan)

"€2.1M processed, zero downtime. They built our entire subscription platform — client portal, billing, onboarding. Replaced three SaaS tools with one custom app. 18 months in, 99.99% uptime. That is engineering, not web design."

Marco B.

CTO, SaaS Startup (Trieste)

"14.8% conversion rate on landing pages. Industry average is 3.2%. Arena Develop built 12 campaign pages for our restaurants. The reservation system handles 400+ bookings per week without breaking a sweat."

Chef Andrea L.

Owner, Restaurant Chain (Veneto)

Your website loads in 4 seconds. Your competitor's loads in 1.3. Guess who gets the sale.

Custom development from €1,497. Fixed price. Hand-coded.

Start a project →

arena.develop

online · porcia

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